SMM & Content
We fully managed the studio's Instagram — from strategy and content planning to daily publishing. We created posts and Reels that showcased the work, services and atmosphere of the studio in one consistent, recognizable style.
CASE
Unails — a complete digital system for a nail studio
Beauty · Nail studio · Yerevan · 2025–2026
- SMM
- Content
- Meta Ads
- CRM (Altegio)
Key result$0.02 CPC
Overview
Unails was a nail studio in Yerevan. In 2025–2026, we built and ran a complete digital system for the studio — from social media and advertising to online booking and automated client communication.
Challenge
The studio needed one connected system to showcase its work attractively, bring in new clients, simplify bookings and keep client data organized — without managing everything manually.
Solution
Meta Ads
We set up and ran ad campaigns on Instagram and Facebook: we chose the objective, set the budget and audience, prepared the visuals, then scaled the best-performing directions. The ads drove strong engagement, and the cost per click went as low as $0.02.
Altegio CRM & Automation
We set up Altegio CRM with online booking and a client database, and implemented automated messages — clients received their booking details and repeat-visit reminders, which helped bring them back to the studio.
Results
- A complete, consistent presence on Instagram
- Meta ads cost per click as low as $0.02
- Online booking, any time of day
- Automated confirmations and repeat-visit reminders
- All client data in one place
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